/Vijay Deverakonda’s photoshoot impresses fans

Vijay Deverakonda’s photoshoot impresses fans

The photoshoot marked the entry of his clothing brand Rowdy into the footwear space…

Actor Vijay Deverakonda has caught many by surprise with his latest photoshoot, where he sports a look similar to his film Arjun Reddy. The photoshoot was organised for his fashion brand Rowdy Wear which is now expanding its collection to footwear and is also launching the new #905 collection.

Vijay’s clothing brand Rowdy is steadily becoming the symbol of Indian Street Style. In record time Rowdy Wear has gone from being the first celeb-driven brand in the Telugu States to the definitive answer to youngsters questions on style and fashion pan India.

And the new #905 Collection has been launched with badass bomber jackets in multiple colours. Rowdy with the unique app only drop fashion model and strong social media presence has been very successful in catering to the youth’s drive to stand up for themselves and what they believe in.

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Srivathsan Nadadhur is an engineer-turned-journalist who has contributed reports for leading media publications like The Hindu, Times of India, Deccan Chronicle, The News Minute and Deccan Herald. He primarily writes on entertainment, art, culture and technology. When he's not working, he can be spotted at a movie premiere, reading a novel or writing poems.